Image by Heritage
Name of Collectible: 1946 Gilda Poster
This item Sold for $77,675. (Click Image to View Auction).
Seller: Heritage
Description by seller: “One Sheet (27.5″ X 41″) Style B. Rita Hayworth, George Macready, and Glenn Ford are the players in a torrid love-hate triangle in this voyeuristic film noir from director Charles Vidor. Hayworth is Gilda, caught between her new husband (Macready) and her former flame (Ford), against the backdrop of a Buenos Aires casino. This is the film that sealed Hayworth as screen’s ultimate femme fatale, with her signature moment singing (or most likely lip-syncing) “Put the Blame on Mame,” swathed in the now iconic black satin gown by designer Jean Louis (it even has its own Wikipedia page) and long, sensual gloves. For the day, the film’s erotic overtones pushed the limits of the Production Code. Authenticity was important to Vidor, so much so that when Hayworth slaps Ford on both cheeks, she actually did hit him, resulting in two broken teeth”.
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